Foundations of Finance: Logic and Practice of Financial Management & Myfinance Student Access Code Card

Foundations of Finance: Logic and Practice of Financial Management & Myfinance Student Access Code Card image
ISBN-10:

0138011265

ISBN-13:

9780138011260

Author(s): Keown, Arthur J.
Edition: 6th ed.
Released: Jul 09, 2009
Publisher: PRENTICE/HALL
Format: Paperback, 624 pages
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Description:

KEY BENEFIT: Keown allows readers to see the big picture by letting them understand the logic that drives finance rather than memorizing formulas. Very user friendly, the basic pedagogical approach to the presentation of new tools and techniques is “say it” then “illustrate it with an example” and reinforce with lots of “real world examples”. As well as including strong international coverage some key topics are: Financial Markets and Interest Rates; Understanding Financial Statements and Cash Flows; Time Value of Money; Risk and Return; Bond and Stock Valuation; Capital-Budgeting Techniques and Practice; Cash Flows and Other Topics in Capital Budgeting; and Current Asset Management. For an enduring understanding of the basic tools and fundamental principles upon which finance is based.











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