E-Commerce: Business, Technology, Society

E-Commerce: Business, Technology, Society image
ISBN-10:

0136007112

ISBN-13:

9780136007111

Edition: 5
Released: Jan 01, 2008
Format: Hardcover, 825 pages
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Description:

This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce to provide a coherent conceptual framework for understanding the field: technology change, business development, and social issues.
Technology Infrastructure for E-commerce; the Internet and WWW; Building and E-commerce web site; Security and Payment; Business Concepts and Social Issues; Online Retailing and Services; Online Content and Media; Social Networks, Auctions, and Portals; B2B Ecommerce
For anyone looking for an up-to-date book that covers the three major driving forces behind e-commerce, technology change, business development, and social issues, to provide a coherent conceptual framework for understanding the field.












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