Strategic Thinking - Strategic Action (2nd Edition)

Strategic Thinking - Strategic Action (2nd Edition) image
ISBN-10:

0134535804

ISBN-13:

9780134535807

Author(s): Pearson, Gordon
Edition: 2nd
Released: Jul 29, 1999
Publisher: PRENTICE/HALL
Format: Textbook Binding, 462 pages
to view more data

Description:

Strategy in Action is a thoroughly revised and updated edition of the best-selling title Strategic Thinking.

Strategy in Action emphasises the basic simplicity of much of strategic management theory, but acknowledges the complexity of using this theory to make decisions and implement successful change.

The author looks critically at various theoretical approaches to strategy and also highlights some of the practical issues that have arisen as a result of technological innovation and change. The text provides an explanation of the Hierarchy of Objectives and distinguishes between strategic and financial objectives and performance. It also provides a way of incorporating ethical considerations in the basic strategic model of business.

Low Price Summary






Top Bookstores


























We're an Amazon Associate. We earn from qualifying purchases at Amazon and all stores listed here.

DISCLOSURE: We're an eBay Partner Network affiliate and we earn commissions from purchases you make on eBay via one of the links above.

Want a Better Price Offer?

Set a price alert and get notified when the book starts selling at your price.

Want to Report a Pricing Issue?

Let us know about the pricing issue you've noticed so that we can fix it.