Nightly Business Report Presents Lasting Leadership: What You Can Learn From The Top 25 Business People Of Our Times

Paths to greatness: Actionable lessons from today's most remarkable business leaders
Incisive profiles from Knowledge@Wharton and Nightly Business Report
Andy Grove, Mary Kay Ash, Lou Gerstner, Richard Branson, Herb Kelleher, Charles Schwab... and 19 more

In this book, two of the world's most respected sources of business insight come together to select and profile the 25 most influential businesspeople of the past quarter century. These incisive profiles teach specific lessons you can use to discover, refine, and nurture your own leadership style... achieve breakthrough results... and accelerate your career progress.

The team: Nightly Business Report, the United States' #1 daily TV business news program, and Knowledge@Wharton, The Wharton School's online journal of research and business analysis. Together, they offer powerful new insights into familiar faces--and reveal the passion and brilliance that allowed less-well-known leaders to achieve the extraordinary.

From corporate culture to brand management, risk-taking to pricing, this book's insights won't just help you: they'll inspire you.

What outstanding leaders do, and how they do it

Actionable insights for achieving your own form of greatness

Building corporate culture that can withstand anything

What you can learn from Southwest's Herb Kelleher and J&J's James Burke

Key attributes of lasting leadership

Giving voice to customers, giving voice to truth

Getting smarter, faster

Case studies in building organizations that learn--and act

Reinventing your business: when it's time, how to do it

Lessons from the master: Steve Jobs

Discovering underserved markets--and serving them profitably

Mohammed Yunus: Profiting from entrepreneurship in the world's poorest communities

The greatest business leaders of our generation

How they achieved the impossible

What you can learn from them

How to use those lessons to supercharge your career

25 compelling profiles from two of the world's leading sources of business insight:

Nightly Business Report and The Wharton School's Knowledge@Wharton

25 extraordinary leaders, 25 incisive profiles:

Andy Grove, Intel

Bill Gates, Microsoft

John Bogle, The Vanguard Group

Steve Jobs, Apple & Pixar

Warren Buffett, Berkshire Hathaway

Herb Kelleher, Southwest Airlines

Sam Walton, Wal-Mart

Jack Welch, GE

Jeff Bezos, Amazon

Mary Kay Ash, Mary Kay

Michael Dell, Dell

Peter F. Drucker

Alan Greenspan

Oprah Winfrey, Harpo, Inc.

George Soros, Soros Fund Management

James Burke, Johnson & Johnson

Lee Iacocca, Chrysler

Peter Lynch, Fidelity Investments

Frederick Smith, FedEx

Mohammed Yunus, Grameen Bank

Ted Turner, Turner Broadcasting

Lou Gerstner, IBM & RJR Nabisco

Charles Schwab, Charles Schwab

Richard Branson, Virgin

William George, Medtronic