Gaining And Sustaining Competitive Advantage
Description:
This book is designed to show readers how to put theory into practice. A full range of the most recent work in strategic management and related disciplines provides readers with recent research from the Strategic Management Journal, the Academy of Management Review, the Academy of Management Journal, the Academy of Management Executive, and the Rand Journal of Economics. Updated discussion on international strategies equips readers with discussion of the challenges that are unique to pursuing corporate strategies in an international context. For professionals in the fields of strategic planning, marketing research or consulting.
Best prices to buy, sell, or rent ISBN 9780131470941
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- Gaining and Sustaining Competitive Advantage: Pearson New InBARNEY, JayEdition:4th editionISBN-13:9781292021454
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