Business Essentials

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Business Essentials image
ISBN-10:

0131441582

ISBN-13:

9780131441583

Edition: 5
Released: Jan 01, 2004
Format: Paperback, 592 pages

Description:

This best-selling book continues to present a brief “no-nonsense ” approach to the fundamentals of business that spans the range of all functional areas— management, marketing, operations, accounting, information systems, finance, and legal studies. Topics comprehensively covered include: the contemporary business environment; the business of managing; principles of marketing; managing information; people in organizations; and financial issues. An excellent reference resource for business managers and executives; also appropriate for entrepreneurs and others involved in business relations.

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The Business Essentials book is in very low demand now as the rank for the book is 3,180,101 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.

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