Customer Equity Management

Name: Customer Equity Management
Brand: Wharton School Pub
SKU: 9780131419292
Rating: 4.7 (11 reviews)
ISBN: 9780131419292

ISBN-10:

0131419293

ISBN-13:

Author(s): Roland T. Rust

Released: Jan 01, 2004

Publisher: Wharton School Pub

Format: Paperback, 576 pages

to view more data

Description:

*Practical *Framework *Applied *Cases *Award-Winning Research

‌

We're an Amazon Associate. We earn from qualifying purchases at Amazon and all stores listed here.