On-Demand Printing

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On-Demand Printing image
ISBN-10:

0130964247

ISBN-13:

9780130964243

Edition: 2
Released: Jun 12, 1998
Publisher: PRENTICE/HALL
Format: Textbook Binding, 320 pages

Description:

Two graphics arts consultants review all the latest options for delivering customized short runs as well as marketing, sales, and management techniques. Topics include commercial applications, book publishing, in-house applications, labels; second-generation, database-integrated variable printing; paper and bindery issues; digital files and networks, the commercial service provider business; the advantages and tradeoffs associated with printing technology; and leading competitors such as Agfa Chromapress, Presstek Technologies, and Kodak Lionheart. Annotation c. by Book News, Inc., Portland, Or.

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