Economics of the Firm

1. Introduction to Microeconomic Analysis. 2. Buyers, Sellers, Firms, and markets. 3. Buyer Demand: The Cardinal Utility Model. 4. Buyer Demand: The Indifference Curve and Attribute Models. 5. Demand Functions, Revenue Functions, and Elasticity. 6. Production Functions and Technology. 7. Determining the Conditions for Efficient Production. 8. Cost Analysis. 9. The Profit Motive and Other Goals of the Firm. 10. How Markets Function: The Model of Perfect Competition. 11. How Markets Function: The Case of Monopoly. 12. How Markets Function: The Model of Monopolistic Competition. 13. How Markets Function: The Many Models of Oligopoly. 14. Economics of Firms with Multiple Prices, Plants, Products, or Objectives. 15. The Five Competitive Forces. 16. Competitive Advantage. 17. How Resource Markets Function. 18. General Equilibrium: Concepts and Analysis.