Retail Management: A Strategic Approach (8th Edition)
ISBN-10:
0130263346
ISBN-13:
9780130263346
Author(s): Berman, Barry; Evans, Joel R.
Edition: 8th Edition
Description:
Teaches the reader to become a good retail planner and decision maker. One goal of the text is to help focus on change and adaption to change. Designed for management or retailing students. Contains online resources for the student and Web exercises at the end of each chapter. Previous edition: c1998. DLC: Retail trade--management.
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