Creative People: How to Manage Them and Maximize Their Creativity
Released: Mar 01, 1990
Publisher: Arrow (A Division of Random House Group)
Format: Hardcover, 144 pages
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Description:
Written by the author of "The Admakers", "Teach Yourself Advertising", "Meetings","Super Efficiency", "The Manipulators" and "Commercial Breaks", this is an investigation into the art of managing, motivating and controlling creative people in business.
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