Tools & Techniques for Strategic Management
ISBN-10:
008031810X
ISBN-13:
9780080318103
Author(s): McNamee, Patrick B.; McNamee, P B
Edition: First Edition
Released: Jan 15, 1985
Publisher: Pergamon Title
Format: Hardcover, 319 pages
Related ISBN: 9780080318097
Description:
Presents contemporary methods and models of strategic management in a mainly European context and introduces microcomputers into the field of business policy. The book achieves a balance between the theoretical and practical aspects of strategic management. A software package for carrying out the techniques and using the tools presented is also available.
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