Introduction to Marketing from Essentials of Marketing, 13th Edition

Name: Introduction to Marketing from Essentials of Marketing, 13th Edition
Brand: mcgraw/hill learning solutions
SKU: 9780077626365
Rating: 4.1 (12 reviews)
ISBN: 9780077626365

Introduction to Marketing from Essentials of Marketing, 13th Edition image

ISBN-10:

0077626362

ISBN-13:

9780077626365

Author(s): E. Jerome McCarthy; Joseph P. Cannon

Publisher: mcgraw/hill learning solutions

Format: Paperback, 635 pages

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Custom Edition of Essentials of Marketing, 13th Edition for The Wharton School of the University of Pennsylvania.

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