Business Economics (UK Higher Education Business Economics)
Released: Jan 01, 2004
Publisher: McGraw–Hill Education
Format: Paperback, 592 pages
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Description:
Designed for both undergraduates and MBA students taking their first course in business economics, this text focuses on introducing students to economics as a framework for understanding business. It is structured around problems that decision-makers face, such as rejuvenating the firm in the face of declining demand.
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