Selling: Building Partnerships
ISBN-10:
007561944X
ISBN-13:
9780075619444
Author(s): Weitz, Barton A.; Castleberry, Stephen B.
Edition: 3rd
Description:
This text focuses on the partnership/relationship theme in selling. It places emphasis on diversity, includes international selling perspectives and learning aids include role-play exercises, Internet exercises, case studies, sales rep profiles and different selling scenarios.
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