The Dynamics of Mass Communication : Media in the Digital Age

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The Dynamics of Mass Communication : Media in the Digital Age image
ISBN-10:

0072885793

ISBN-13:

9780072885798

Edition: 8th Edition
Released: Jan 01, 2004
Publisher: Mcgraw-Hill (Tx)
Format: Paperback, 18 pages

Description:

Presents a discussion of the many facets of mass communication. Coverage of the complex issues facing all the mass media is presented, analysing such areas as its theory, history, structure, economics, ethics, rules and regulations and social effects.

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