Strategic Management: Concepts and Cases
ISBN-10:
0072518758
ISBN-13:
9780072518757
Author(s): Thompson, Arthur A., Jr.; Strickland, A.J.
Edition: 12
Description:
"Crafting and Executing Strategy" presents the latest research findings from the literature and cutting-edge strategic practices of companies. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.
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