Student CD-ROM to accompany Contemporary Advertising
Description:
Contemporary Advertising is one of the best selling advertising texts. It is best known for its current examples, the author’s ability to pull from real-world experiences, and the clear writing style. In this edition, Arens also addresses the importance of Integrated Marketing Communications (IMC) and how it impacts advertising strategy through many examples of IMC campaigns. This text presents advertising from the creative stand-point and Arens draws from his own industry experience to lend life to the examples.
Best prices to buy, sell, or rent ISBN 9780072451764
Related Books
- 1
- 2
- 3
- 4
- Contemporary AdvertisingWilliam F. ArensEdition:Internat.2r.e.ISBN-13:9780071156523
- Contemporary AdvertisingWilliam F. ArensEdition:Eleventh EditionISBN-13:9780071101059
- Contemporary AdvertisingARENSEdition:10th EdISBN-13:9780071115377
- Contemporary AdvertisingWilliam F. ArensEdition:10thISBN-13:9780071117869
- Contemporary AdvertisingWilliam F. ArensEdition:Internat.2r.e.ISBN-13:9780071156523
- Contemporary AdvertisingWilliam F. ArensEdition:Eleventh EditionISBN-13:9780071101059
Contemporary Advertising
William F. Arens
Edition:Eleventh Edition
ISBN-13:9780071101059
Contemporary Advertising
ARENS
Edition:10th Ed
ISBN-13:9780071115377
Contemporary Advertising
William F. Arens
Edition:10th
ISBN-13:9780071117869
Contemporary Advertising
William F. Arens
Edition:Internat.2r.e.
ISBN-13:9780071156523
Frequently Asked Questions about Student CD-ROM to accompany Contemporary Advertising
You can buy the Student CD-ROM to accompany Contemporary Advertising book at one of 20+ online bookstores with BookScouter, the website that helps find the best deal across the web. Currently, the best offer comes from and is $ for the .
The price for the book starts from $682.37 on Amazon and is available from 1 sellers at the moment.
If you’re interested in selling back the Student CD-ROM to accompany Contemporary Advertising book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.
As for the Student CD-ROM to accompany Contemporary Advertising book, the best buyback offer comes from and is $ for the book in good condition.
Not enough insights yet.
Not enough insights yet.