How to Think Like the World's Greatest Marketing Minds
Description:
In today's world of colossal consolidation and mega-mergers, business success relies more than ever upon ingenious branding methods, top-notch publicity schemes, and cutting-edge marketing plans to insure that one's organization stands out above all others. And the icons profiled in this invaluable book of business lessons are the undisputed masters of stand-out marketing. Author Marcia Layton Turner showcases the classic marketing master-plans of our time and lays out a refreshingly practical methodology that can be used by executives and entrepreneurs in any industry who are looking to duplicate the success of such legends as Geoffrey Moore, Phil Knight, and Martha Stewart.
Best prices to buy, sell, or rent ISBN 9780071360708
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The How to Think Like the World's Greatest Marketing Minds book is in very low demand now as the rank for the book is 9,450,608 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
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