Marketing Management
Description:
"Marketing Management, 8/e", by Peter and Donnelly, serves as an overview for critical issues in marketing management. The text strives to enhance knowledge of marketing management and advance student skills so they can develop and maintain successful marketing strategies. The text does this through comprehensive text chapters that analyze the marketing process and gives students the foundation needed for success in marketing management, and through 40 cases (12 of them new, many others updated) that go beyond traditional marketing principles and focus on the role of marketing in cross-functional business and organization strategies.
Best prices to buy, sell, or rent ISBN 9780071259835
Related Books
- 1
- 2
- 3
- 4
- Marketing Management: Knowledge and SkillsJ.Paul PeterEdition:10ISBN-13:9780071221122
- Marketing ManagementJ.Paul Peter; James H. Donnelly, Jr.Edition:8thISBN-13:9780071107228
- Marketing Management: Knowledge and Skills (6th Edition)James H Donnelly Jr J Paul PeterEdition:SixthISBN-13:9780071181303
- Marketing Management: Knowledge and SkillsJ.Paul Peter; James H. DonnellyEdition:7Rev EdISBN-13:9780071215053
- Marketing Management: Knowledge and SkillsJ.Paul PeterEdition:10ISBN-13:9780071221122
- Marketing ManagementJ.Paul Peter; James H. Donnelly, Jr.Edition:8thISBN-13:9780071107228
Frequently Asked Questions about Marketing Management
The price for the book starts from $23.98 on Amazon and is available from 4 sellers at the moment.
At BookScouter, the prices for the book start at $7.68. Feel free to explore the offers for the book in used or new condition from various booksellers, aggregated on our website.
If you’re interested in selling back the Marketing Management book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.
As for the Marketing Management book, the best buyback offer comes from and is $ for the book in good condition.
Not enough insights yet.
Not enough insights yet.