Fundamentals of Selling: Customers for Life
0071157085
9780071157087
Description:
Fundamentals of Selling is one of McGraw-Hill's best-selling "Selling" texts. Its approach is classic and practical and emphasizes role-play. Charles Futrell draws widely from his own experience as a sales professional rather than from a staid theoretical perspective. Futrell continues to develop contemporary themes,such as relationship selling and technology around his classic approach.
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- Fundamentals Of Selling Customers For Life Through Service 10Ed (Ie) (Pb 2008)Charles M. FutrellEdition:10thISBN-13:9780071101066
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