International Business: A Strategic Management Approach (The McGraw-Hill Series in Management)

International Business: A Strategic Management Approach (The McGraw-Hill Series in Management) image
ISBN-10:

0071136355

ISBN-13:

9780071136358

Released: Nov 01, 1994
Format: Paperback, 736 pages
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Description:

The exceptional growth in the level of international business has been one of the most dramatic features of the last fifty years; in the early twenty-first century virtually all business transactions involve transnationals at some point in the value chain. This comprehensive four volume set includes all major contributions to the field of international business. The articles collected include pioneering works by Vernon, Hymer, Dunning, Casson, Caves and Rugman that developed the early theory of the multinational enterprise, alongside more recent work by Ghoshal, Westney, Kogut, Zaheer and Birkinshaw on international management issues of organization processes and structures. The set also includes key writings in the areas of international political economy and on regional and national issues.The set includes a new introduction by the editor and a thorough index, making it an invaluable reference tool for both academics and practitioners in the field.











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