Marketing Management
Description:
This text in marketing management includes expanded coverage of global examples and the uses of technology including the Internet, secondary data sources and marketing services. An international case can be found at the end of the book and used with or without the free GAMAR3 software.
Best prices to buy, sell, or rent ISBN 9780071123075
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- Marketing Management (International Edition)MULLINS, JOHN W.ISBN-13:9780071111690
Marketing Management (International Edition)
MULLINS, JOHN W.
ISBN-13:9780071111690
Marketing Management
Orville C. Walker Jr.; Harper W. Boyd Jr.
Edition:4I.S.ed
ISBN-13:9780071123082
Marketing Management: A Strategic Approach With a Global Orientation/Intl Edition (The Irwin/McGraw-Hill Series in Marketing)
WALKER, ORVILLE C.; Boyd, Harper W.; Larreche,Jean-Claude
Edition:3
ISBN-13:9780071154291
Marketing Management: A Strategic, Decision-Making Approach (The McGraw-Hill/Irwin Series in Marketi
Harper W. Boyd
Edition:4th Ed
ISBN-13:9780072315233
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