Marketing: Principles & Perspectives. William Bearden, Thomas Ingram, Raymond Laforge
Description:
"Marketing: Principles and Perspectives, 5e" is a cutting edge text. In the first four editions, we demonstrated this leading coverage with our strong integration of Integrated Marketing Communication, cross-functional teams, and integration of the Internet throughout. The authors not only talk about what marketing is, but prepare students to be marketers by involving them in interactive exercises which strengthen decision making skills. The perspectives approach is present in the fifth edition; however, the over-riding theme concentrates on building customer equity.
Best prices to buy, sell, or rent ISBN 9780071108119
Related Books
- 1
- 2
- 3
- Marketing: Principles And PerspectivesIngram, Thomas N.; LaForge, Raymond W.; Bearden, William O.Edition:5ISBN-13:9780073225692
- Marketing: Principles and PerspectivesWilliam O. BeardenISBN-13:9780073101200
- Marketing: Principles and Perspectives (Looseleaf) w/Online Learning Center Premium Content Card + SmartSimsBearden,William; Ingram,Thomas; LaForge,RaymondEdition:5ISBN-13:9780073223568
- Marketing: Principles And PerspectivesIngram, Thomas N.; LaForge, Raymond W.; Bearden, William O.Edition:5ISBN-13:9780073225692
- Marketing: Principles and PerspectivesWilliam O. BeardenISBN-13:9780073101200
Frequently Asked Questions about Marketing: Principles & Perspectives. William Bearden, Thomas Ingram, Raymond Laforge
The price for the book starts from $13.99 on Amazon and is available from 5 sellers at the moment.
At BookScouter, the prices for the book start at $9.98. Feel free to explore the offers for the book in used or new condition from various booksellers, aggregated on our website.
If you’re interested in selling back the Marketing: Principles & Perspectives. William Bearden, Thomas Ingram, Raymond Laforge book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.
As for the Marketing: Principles & Perspectives. William Bearden, Thomas Ingram, Raymond Laforge book, the best buyback offer comes from and is $ for the book in good condition.
Not enough insights yet.
Not enough insights yet.