Marketing Management: A Strategic Decision-making Approach
Description:
Concentrates on the strategic and tactical marketing decisions that managers and entrepreneurs must make each day. This work provides many real-world, global perspectives.
Best prices to buy, sell, or rent ISBN 9780071101097
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- Marketing Management: A Strategic Decision-Making ApproachMullins,John; Walker,Orville; Boyd, Jr.,HarperEdition:7ISBN-13:9780073381169
- Marketing Management: A Strategic Decision-Making ApproachJohn W. (John Walker) MullinsEdition:7th Revised editionISBN-13:9780071267762
- Marketing Management 8/eMullins,JohnEdition:8ISBN-13:9780071326377
- Marketing Management: A Strategic Decision-Making ApproachMullins,John; Walker,Orville; Boyd, Jr.,Harper; Larreche,Jean-ClaudeEdition:5ISBN-13:9780072863703
- Marketing Management: A Strategic Decision-Making ApproachMullins,John; Walker,Orville; Boyd, Jr.,HarperEdition:7ISBN-13:9780073381169
- Marketing Management: A Strategic Decision-Making ApproachJohn W. (John Walker) MullinsEdition:7th Revised editionISBN-13:9780071267762
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