Strategic Management: Concepts and Applications
Description:
Written for Strategic Management or Business Policy courses at either undergraduate or graduate level, this softcover text provides students with an integrative learning experience that helps them develop state-of-the-art strategic management knowledge and skills. It is the text part (minus the cases) of the hardcover Certo/Peter and includes broad coverage of all major strategic management topics such as international issues, social responsibility, and operations. Each chapter includes footnotes throughout, which help students immediately identify citations.
Best prices to buy, sell, or rent ISBN 9780071008389
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