B2B Exchanges: The Killer Application in the Busines-to-Business Internet Revolution

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B2B Exchanges: The Killer Application in the Busines-to-Business Internet Revolution image
ISBN-10:

0066621089

ISBN-13:

9780066621081

Released: Apr 10, 2001
Format: Paperback, 304 pages
Related ISBN: 9789627762591

Description:

Business-to-business e-commerce is projected to exceed $7 trillion by 2004, of which about 37 percent will pass through B2B exchanges. This readable, straightforward book by two top experts is on-line finance is the first to show you how to successfully set up and run an exchange.

Bidding for goods and services on-line is revolutionizing the way businesses deal with one another. Arthur Sculley and W. William Woods lay out the key features for success in a B2B exchange, illustrating their points with practical examples drawn from existing B2B sites. They also address the key issues in building a profitable B2B exchange.

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