Entrepreneurship: A Contemporary Approach
Released: Sep 01, 2000
Publisher: South-Western College Pub.
Format: Hardcover, 752 pages
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Description:
This market leader was the first of its kind to cover entrepreneurship in one entire text. Its practical step-by-step approach helps develop entrepreneurial skills. The revision of this successful text features the Internet and a chapter on "Quality and the Human Factor," as well as current management themes that will keep the text at the forefront of the market.
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