Entrepreneurship: A Contemporary Approach (Dryden Press Series in Marketing)

Entrepreneurship: A Contemporary Approach (Dryden Press Series in Marketing) image
ISBN-10:

0030136393

ISBN-13:

9780030136399

Released: Jan 01, 1989
Publisher: Dryden Press
Format: Textbook Binding, 667 pages
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Description:

Covers entrepreneurship in one text and there is a section on technology and the emerging trends of e-commerce, a separate chapter on women and minority entrepreneurs, and marketing on the Internet.












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