The Public Relations Writer's Handbook

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The Public Relations Writer's Handbook image
ISBN-10:

0029010527

ISBN-13:

9780029010525

Edition: 1
Released: Aug 02, 1993
Publisher: Jossey-Bass
Format: Hardcover, 210 pages

Description:

A must for novices. Great for old hands who'd like to learn some new techniques. Two pros guide readers through the ins and outs of attracting TV cover, speech writing, damage control, and a variety of other PR projects.

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