Marketing
ISBN-10:
0023342501
ISBN-13:
9780023342509
Edition: 5th
Description:
Merging practice with theory, this introduction to marketing portrays the state of the art, providing full coverage of all major aspects of marketing, including strategic planning, demographics, marketing information systems, pricing, integrating, and analyzing marketing plans.
Best prices to buy, sell, or rent ISBN 9780023342509
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Marketing/Careers in Marketing 1994-1994 Edition
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ISBN-13:9780023342851
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Evans, Joel R.
Edition:4th
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Joel R. Evans; Barry, Berman
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