You Bet: The Betfair Story : How Two Men Changed the World of Gambling

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You Bet: The Betfair Story : How Two Men Changed the World of Gambling image
ISBN-10:

0007277016

ISBN-13:

9780007277018

Author(s): Cameron, Colin
Released: Jan 01, 2009
Format: Hardcover, 308 pages
Related ISBN: 9780007277001

Description:

The fascinating story of a huge international business success story, and how one company has created legions of new gamblers and changed the worlds of gambling and sport forever. A betting exchange is an internet company which provides gamblers with an online marketplace in which they can bet with each other. Betting exchanges now account for a third of all betting in Britain. Betfair is the world's preeminent betting exchange, with 90% of the global market. Betfair oversees five million bets each day—10 times greater than the volume of the London Stock Exchange trades.

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