Written in an easy-to-read novel format, Going for the Green Selling in the st Century is designed to motivate business professionals to out perform their competition. Simple steps are carefully outlined explaining the essential tools, skills and processes that will transform the sales game from a discussion on product and price to one of helping the customer achieve their business goals.

Going For The Green: Selling in the 21st Century

Business & Money

Doug Peterson

Walter G. Meyer

Marketing & Sales

L T I Pub

Boost morale and productivity by leading with respect The Respectful Leader presents an engaging, thought-provoking lesson for companies seeking off-the-charts performance. Author Gregg Ward draws on 25 years of leadership consulting, coaching and training experience to reveal the secret to great results: respect. In this true-to-life business fable, he shares the story of Des Hogan, a CEO who discovers that disrespectful behavior on the part of his leadership team is eating away at his company's morale, productivity, and profits. At a loss for a solution, he meets Grace—a straight-shooting, self-described "little old lady" in the maintenance department. With her no-nonsense advice, he sets out to revamp the culture and turn his company around; but first, he has to turn inward and realize that his own behavior sets the tone for the company at every level. This enlightening, engaging and honest story will help you recognize and analyze your own behaviors and interactions, and show you how to create a winning culture based on leading with respect. Intimidation, micro-management and insecurity do not drive top-level performance. True success is built on free-flowing, trusted, and open collaboration between departments, levels, and specialties. This book shows you how to build respect among the ranks—from the top down. <ul>
<li>Learn the key respectful leadership behaviors that significantly impact morale</li> <li>Learn how to adjust your own, and others', attitudes to boost productivity, teamwork, and profits</li> <li>Benefit personally and professionally by leading from a place of mutual respect and consideration</li> </ul>
People perform best when they feel valued and valuable. And, when they are respected for their experience, talents and skills, they'll become personally invested in outcomes—both short- and long-term—and consistently go the extra mile. Respectful leadership ignites passion, innovation, creativity, and efficiency, while control-based leadership and intimidation breeds complacency and mediocrity. Which environment would better serve your company? The Respectful Leader shows you how to achieve sustainable success with a simple behavioral paradigm shift.

The Respectful Leader: Seven Ways to Influence Without Intimidation: A Business Fable

Ward, Gregg

Business Culture

John Wiley&Sons, Inc.

The Respectful Leader: Seven Ways to Influence Without Intimidation

Gregg Ward

Wiley Professional Development (P&T)

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Books by Walter G. Meyer