In my book Create Loyal Customers in an Unloyal World, I explain that to become the market leader, a company must set industry standards not follow them. To accomplish this, I discuss the importance of creating a corporate identity by narrowly defining your reason for doing business in the form of a Mission Statement. To continue to energize your identity, you must create and define your Core Values that will give an internal direction and inspiration to your entire staff.  Employee training and input at all levels is an important element in the success of any business. Every employee in every department should participate in the development of the new customer focused philosophy. When employees are involved in developing the philosophy they will take ownership which insures its implementation.  The power of the system found in my book is in the employee design, and the assurance of success is in the monitoring by leadership.

Create Loyal Customers in an Unloyal World: A step by step "How To" create a dynamic customer focused business.

Business & Money

Togias, Charles S.

Management & Leadership

BookSurge Publishing

<p>The far left socialist assault on our American Traditions focusing on our Judeo-Christian values, our Constitution and destroying the credibility of our Forefathers! They are anti-God and want to destroy what made America the envy of the world. Their diabolical plan has been slowly implemented for many years. They removed prayer from public schools, our pledge of alliance and the court room. They must be confronted and defeated for our country to survive.</p>

America’s Far Left Socialist Revolution

Politics & Social Sciences

Politics & Government

Jewell Press

Political Correctness Is Total BS

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Books by Togias, Charles S.