This book provides an introduction to covering crises, considering practice issues and providing guidance in preparing for and responding to calamities. It offers a concise overview for journalism academics and practitioners of covering disasters – not a "how to" handbook but a "how to prepare" reference to be used before a crisis occurs.  This essential resource is among the first to focus specifically and comprehensively on journalistic coverage of disasters. It demonstrates the application of scholarship and theory to professional practice, and includes a crash book template with logistical and information-collection requirements.   As a text for advanced reporting, broadcast journalism, and journalism ethics, or a reference for professionals, Reporting Disaster on Deadline provides key information for keeping on deadline in responding to crises.

Reporting Disaster on Deadline

Business & Money

WILKINS, LEE

Thorson, Esther

Steffens, Martha

Kyle, Greeley

Vultee, Fred

Collins, Kent

Industries

Routledge

Advertising Age: The Principles of Advertising at Work

Marketing & Sales

Natl Textbook Co Trade

<p>Interested in learning about the challenging, exciting, and the societal important fields of advertising and marketing communication? This book catapults you into that world. You'll learn what it's like to work in these fields and about all the tools available to you as a professional persuader in today's media environment.</p>

Advertising Age: The Principles of Advertising and Marketing Communication at Work (with Ad Age on Campus Printed Access Card)

Duffy, Margaret

Cengage Learning'

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Books by Thorson, Esther