<p>Paperback. Pub Date :2010-01-02 Pages: 352 Language: English Publisher: Pearson A comprehensive and practical. step-by-step guide to pricing analysis and strategy development The Strategy and Tactics of Pricing shows readers how to manage markets strategically. -rather than simply calculate pricing based on product and profit-in order to improve their competitiveness and the profitability of their offers. The fifth edition contains a new chapter on price implementation and several updated examples on pricing challenges in today's markets.</p>

The The Strategy and Tactics of Pricing: The Strategy and Tactics of Pricing International Version

Business & Money

Thomas T. Nagle . John E. H.

Marketing & Sales

Pearson

See the best price to sell, buy, or rent books by Thomas T. Nagle . John E. H.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Thomas T. Nagle . John E. H.

See the best price to sell, buy, or rent books by Thomas T. Nagle . John E. H.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

The The Strategy and Tactics of Pricing: The Strategy and Tactics of Pricing International Version