Journalism Matters shows students how to discover and understand their community as a rich marketplace of information and ideas. Learning activities that engage students in the give and take of local causes and concerns foster true media literacy. Whether it be broadcast newspapers magazines public relations or advertising journalism offers many exciting career opportunities. Journalism Matters communicates these opportunities with an energetic style and contemporary relevance.

Journalism Matters, Student Text: Journalism Matters, Student Text

Reference

McCutcheon, Randall

Stofer, Kathryn T.

Schaffer,James

Writing, Research & Publishing Guides

West Publishing Company

Sports Journalism: An Introduction to Reporting and Writing

Sports Journalism introduces students to sports reporting careers and to the writing style sports writers and media relations professionals use. The book stresses the importance of basic writing fundamentals and high ethical standards, essential values for sports journalists. Introductory chapters acquaint readers with issues and challenges in an industry in transition: changing technology, multimedia capability, citizen journalists and bloggers, shrinking news holes, and the deadline-dictated lifestyle of sports journalists. Skills chapters elaborate on news values and the conventions of journalism as they apply to sports writing. From leads to nut grafs, inverted pyramid to Model T, simple sentences to headlines, interviewing to using quotations, Sports Journalism focuses on the basics. The book expands the writer's experience into building relationships with sources and media contacts, using numbers and statistics, practicing AP style, and abiding by legal and ethical standards. An easily accessible format uses checklists, illustrations, and anecdotes to show story organization, news release format, news conference protocol, and media guide content. Chapters include suggested exercises and activities.

Politics & Social Sciences

Schaffer, James R.

Rosenthal, Brian A.

Social Sciences

Rowman & Littlefield Publishers

Sports Journalism introduces students to sports reporting careers and to the writing style sports writers and media relations professionals use. The book stresses the importance of basic writing fundamentals and high ethical standards, essential values for sports journalists. Introductory chapters acquaint readers with issues and challenges in an industry in transition: changing technology, multimedia capability, citizen journalists and bloggers, shrinking news holes, and the deadline-dictated lifestyle of sports journalists. Skills chapters elaborate on news values and the conventions of journalism as they apply to sports writing. From leads to nut grafs, inverted pyramid to Model T, simple sentences to headlines, interviewing to using quotations, Sports Journalism focuses on the basics. The book expands the writer's experience into building relationships with sources and media contacts, using numbers and statistics, practicing AP style, and abiding by legal and ethical standards. An easily accessible format uses checklists, illustrations, and anecdotes to show story organization, news release format, news conference protocol, and media guide content. Chapters include suggested exercises and activities.

Business & Money

Job Hunting & Careers

The second edition of Sports Journalism: An Introduction to Reporting and Writing has passed the test of time, been used in classrooms internationally, received approval and praise from professors and students, and now it, too, has moved into the new environment of sports media. New chapters on social media and topical issues in the sports world, as well as fresh examples and new references to current technology fill its pages whether you choose to read from a tablet, a Smartphone, a Chromebook or old-fashioned paper wrapped in a cardboard cover. Inside this new edition you’ll find • Three new chapters devoted to the evolution from a daily news source to a 24/7 news cycle. • Interviews with journalists whose circulation is measured in the number of Twitter followers he or she has. • A chapter encouraging discussion of ethical issues affecting today’s athletes: Should college athletes be paid to compete? Can play be too violent? Is there a level playing field for men and women? How should eligibility be determined for athletes who may be transitioning their gender identity? • A glossary that includes terms such as ‘hot takes,’ ‘scrum,’ ‘trolls.’

Industries

Schaffer, Steve

Just, Amie

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