<p>walt disney company: the arrival of Eisner and wells</p>

Strategic Management: A Managerial Perspective (Dryden Press Series in Management)

Business & Money

Stimpert, Larry

Bourgeois, L. J.

Duhaime, Irene M.

Stimpert, J. L.

Management & Leadership

South-Western Pub.

<p>Integrating three primary themes, Strategic Management Concise Edition emphasizes how managerial thinking influences strategy formulation and implementation; the importance of change and the need to think dynamically about strategic management; and the importance of organizational learning. Integrating real-world coverage throughout, the text includes such important issues as problems associated with price competition, the use of litigation as a competitive weapon, the unique challenges of service businesses, the limitations of boards of directors, and much more.</p>

Strategic Management, Concise

Bourgeois, J.

Cengage Learning'

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