Entrepreneur Steven Schussler lives by six words: "No is yes waiting to happen." Against all odds, he created Rainforest Cafe in his suburban Minneapolis home and spent years convincing investors that his idea wasn't crazy. Today, Rainforest Cafe is one of the top-grossing restaurant chains in the world, and Steven's company, Schussler Creative, continues to deliver.
In It's a Jungle in There, Steven shares his strategies to make you a winner in business and in life. By walking through the "Five Ps" of entrepreneurial success, you'll learn exactly how to apply your inner creativity to your dreams and reap the rewards when your business takes on a lucrative life of its own. Steven provides critical self-examination questions to assess chances for achieving entrepreneurial accomplishment. He reveals, through personal stories and business lessons, what to do if you wish to realize your full business potential.
 Throughout the book, Steven shares entertaining real-life stories about doing what-ever it takes to promote yourself and your business concepts. You'll laugh out loud at his first hand accounts of a fateful Superman costume, a shredded-cash ticker-tape parade, and a six-story crane ride. But you'll also learn the value of having the courage to pursue your dreams.
 Learn how to tap into your passion and ambition, how to eliminate a product's kinks before going to market, and how to recognize when no is just yes waiting to happen. Discover the rewards of multitasking, the smart way to market your product or service (and yourself), the power of strategic partnerships, and what to do when you're in a position to enjoy the ultimate satisfaction of giving back a generous part of what you've earned.

It's a Jungle in There

Steven Schussler

Schussler Creative Institute

As a burgeoning businessman in the 1980s, Steven Schussler stopped at nothing to make his dream of a tropical-themed restaurant come true, even turning his home into a rainforest-complete with indoor waterfall, life-size replica of an elephant and 40 tropical birds-in order to have a prototype to show potential investors. Drawing from his own life and business triumphs, Schussler offers would-be entrepreneurs a new way of utilizing creativity to achieve their dreams. Schussler distills his principles for entrepreneurs on a budget, and also reveals the ways in which his lessons-from self-branding to developing strategic partnerships to giving recognition where recognition is due-can work in larger corporations. Just like his famous themed restaurants, Schussler's insights provide entertainment, education, and ample food for thought for all business people aspiring to their next level of success.

It's a Jungle in There: Inspiring Lessons, Hard-Won Insights, and Other Acts of Entrepreneurial Daring

Business & Money

Marvin Karlins

Business Development & Entrepreneurship

Union Square Press

As a burgeoning businessman in the 1980s, Steven Schussler stopped at nothing to make his dream of a tropical-themed restaurant come true, even turning his home into a rainforest, complete with indoor waterfall, life-size replica of an elephant and 40 tropical birds, in order to have a prototype to show potential investors. Drawing from his own life and business triumphs, Schussler offers would-be entrepreneurs a new way of utilising creativity to achieve their dreams. He distills his principles for entrepreneurs on a budget and also reveals the ways in which his lessons, from self-branding to developing strategic partnerships to giving recognition where recognition is due, can work in larger corporations. Just like his famous themed restaurants, Schussler's insights provide entertainment, education and ample food for thought for all business people aspiring to their next level of success.

It's a Jungle in There: Inspiring Lessons, Hard-Won Insights, and Other Acts of Entrepreneurial Daring. by Steven Schussler with Marvin Karlin

Union Square Music

Lessons on life and business, from the founder of the Rainforest Café--now available in paperback. As a burgeoning businessman in the 1980s, Steve Schussler stopped at nothing to make his dream of a tropical-themed restaurant come true. Drawing from his own triumphs, he now distills his principles for entrepreneurs on a budget, and also reveals the ways in which his lessons—from self-branding to developing strategic partnerships—can transform larger corporations. 
"A bright pep talk for aspiring entrepreneurs."--Kirkus Reviews “[F]un, inspiring, and full of sound business advice.” --Donald J. Trump

Sterling

See the best price to sell, buy, or rent books by Steven Schussler. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Steven Schussler

See the best price to sell, buy, or rent books by Steven Schussler. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

It's a Jungle in There

It's a Jungle in There: Inspiring Lessons, Hard-Won Insights, and Other Acts of Entrepreneurial Daring

It's a Jungle in There: Inspiring Lessons, Hard-Won Insights, and Other Acts of Entrepreneurial Daring. by Steven Schussler with Marvin Karlin

It's a Jungle in There: Inspiring Lessons, Hard-Won Insights, and Other Acts of Entrepreneurial Daring