A lighthearted look at panacea corporate thinking identifies the pitfalls of such programs as Total Quality Management and Quality Function Deployment while explaining which management tools are available and how they can--or cannot--help a company.

Fad Surfing In The Boardroom: Reclaiming The Courage To Manage In The Age Of Instant Answers

Business & Money

Shapiro, Eileen C.

Management & Leadership

Basic Books

Fad Surfing (n): the practice of riding the crest of the latest management panacea and then paddling out again in time to ride the next one; always absorbing for managers and lucrative for consultants; frequently disastrous for organizations.

Fad Surfing In The Boardroom: Managing In The Age Of Instant Answers

Taking her cue from Will Rogers, who said, ``It's not what you don't know that can hurt you; it's what you know that ain't so,'' Eileen Shapiro exposes corporate enemy number one: self-deception. Citing dozens of case studies, ranging from the funny to the tragic, she focuses on the eight most common corporate hobbyhorses--corporate ``truths,'' often based on past successes--that persistently lead smart managers into making bad decisions. And, she offers clear guidelines that will sharpen managers' perceptions and help them avoid current and future self-delusions that can kill their companies' and their own chances of success.

How Corporate Truths Become Competitive Traps: How to Keep the Things that ``Everyone Knows are True'' from Becoming Roadblocks to Success

wiley

See the best price to sell, buy, or rent books by Shapiro, Eileen C.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Shapiro, Eileen C.

See the best price to sell, buy, or rent books by Shapiro, Eileen C.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Fad Surfing In The Boardroom: Reclaiming The Courage To Manage In The Age Of Instant Answers

Fad Surfing In The Boardroom: Managing In The Age Of Instant Answers

How Corporate Truths Become Competitive Traps: How to Keep the Things that ``Everyone Knows are True'' from Becoming Roadblocks to Success