This book is about the conjunction of two of the most powerful cultural forces of our times - sport and media. The book is divided into two parts: the first, 'Making Media Sport', and the second, 'Unmaking the Media Sports Text'. In linking how media sport is produced with what it produces, this lively introduction to sport and the media helps us to understand the cultural power and influence of the sports image and the sports page.

Sport, Culture and the Media (Issues in Cultural and Media Studies)

Politics & Social Sciences

Rowe, David Charles

Social Sciences

Open University Press

This is a carefully selected anthology of important and contemporary work dedicated to understanding the relationships between sport, culture and the media. It is both a stand-alone work and a useful accompaniment to the editor's highly praised book 'Sport, Culture and the Media: The Unruly Trinity'. The book covers both how media sport is produced and the ways in which it can be interpreted. It is divided into two related sections:  'Media Sport Construction: History, Labour, Culture and Economics' addresses such important topics as globalization, media convergence, the corporate contest for broadcast rights, the making of sports pages and broadcasts, and the staging of mega-media sports events like the Olympic Games. 'Media Sport Deconstruction: Readings, Forms, Ideologies and Futures' is concerned with issues including nationalism, gender, sexuality, ethnicity and race in sports television, the press, fiction and new media.  Readers will, therefore, gain a comprehensive grasp of the cultural significance of media sport.

A Reader in Sport, Culture and the Media

See the best price to sell, buy, or rent books by Rowe, David Charles. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Rowe, David Charles

See the best price to sell, buy, or rent books by Rowe, David Charles. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Sport, Culture and the Media (Issues in Cultural and Media Studies)

A Reader in Sport, Culture and the Media