A Practical Guide to Behavioral Research: Tools and Techniques

<p>A clear, concise guide to the tools and techniques of behavioral research, this updated second edition stresses a hands-on, multimethod approach to undergraduates in many fields of study. It covers both laboratory and field experimentation, and addresses questions that often confront beginners, such as how to conduct an interview, how to design a questionnaire, and how to make systematic observations of behavior. The book will give students a solid grounding in methods of observation, in experiment and survey design, and in techniques of sampling, statistics, and analysis.</p>

Health, Fitness & Dieting

Robert / Sommer Barbara B. Sommer

Psychology & Counseling

Oxford University Press

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Books by Robert / Sommer Barbara B. Sommer

See the best price to sell, buy, or rent books by Robert / Sommer Barbara B. Sommer. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

A Practical Guide to Behavioral Research: Tools and Techniques