Managing Change

Robert MacIntosh

Nic Beech

Cambridge University Press

<p>* Provides clarity to the confusing the field of business enterprise; * Draws on theories, concepts and models from the established business great and good; * Contains international case studies to illustrate and examine globalisation.For the first time in history, more than half of the world's businesses are small, however, the technological revolution has meant that some small firms are "born global" i.e. they operate in multiple markets and/or geographies from the outset. Business enterprises need to move and adapt quickly, in line with competition and changing customer tastes. The challenges they face to succeed are relentless. '''Enterprise and its Business Environment''' offers a clear and insightful introduction to the world of business enterprise and the inner workings of the firm. It explores the role of entrepreneurs, consumers and businesses to understand how their roles affect the production and allocation of good and services and provides a solid base from which those new to the study of business can develop their own interests in relation to the most powerful economic and entrepreneurial forces shaping the world in which we live. '''Enterprise and its Business Environment''' is written and contributed to by a team of expert scholars from Heriot-Watt University, who teach across the globe. This important text:* Brings structure to the field of 'business enterprise' by organizing basic ideas and introducing concepts; * Builds on the established theories and contributions of the great and good in the field of management and organization;* Uses international case studies to examine globalisation and its significance to organisations.To help support their learning, readers have access to a range of online resources including chapter-by-chapter multiple choice questions which will enable them to assess how well they have grasped individual chapters. The text also features a range of supplementary readings, in text exercises and cases/examples to help bring concepts to life. Part of the '''The Global Management Series'''; a complete portfolio of global business and management texts that successfully meets the needs of students on international undergraduate and postgraduate business and management degree courses. Each book is a clear, concise and practical and has a thorough pedagogic structure to suit a 12 week semester. The series offers a flexible 'pick and mix' choice of downloadable e-chapters, so that users can select and build learning materials tailored to their specific needs. See www.goodfellowpublishers.com/GMS for details. Each book in the series is edited and contributed to by a team of experienced academics based in the UK, Dubai and Malaysia it provides an essential learning aid for students across a wide range of business and management courses and an invaluable teaching tool for lecturers and academics. '''Series Editors''': Robert MacIntosh, Professor of Strategy and Kevin O'Gorman, Professor of Management, both at Heriot-Watt University, UK]</p>

Enterprise and its Business Environment

Norin Arshed

Julie McFarlane

Goodfellow Publishers Ltd

Research Methods for Accounting and Finance (Global Management)

<p>Research Methods for Accounting and Finance is an essential text for accounting and finance students undertaking research for the first time. It demystifies the research process by providing the novice researcher with a must-have guide through all of the stages of the research process, from identifying a research topic to the finished project. Jargon-free and written in a user-friendly style, it utilises a variety of methods to carefully link the subject matter and topics. Packed with appropriate examples and reflective exercises to support skills and knowledge development, each chapter includes a useful reference list and suggested further readings. It offers a comprehensive overview of key research methods and the choices available when undertaking research in accounting and finances. It includes: an exploration of the nature and scope of research within the disciplines of accounting and finance; how to identify a suitable research project and the importance of understanding and contextualising your research ideas via a thorough literature review; which type of research most suitable to undertake and the researcher s choice of data collection method; an analysis of qualitative and quantitative research methods and which is more appropriate for your study; ethical issues and research codes of practice and advice on the writing process.</p>

Business & Money

William., Jackson

Audrey Paterson

David Leung

Kevin D O'Gorman

Management & Leadership

Goodfellow Publishers

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Books by Robert MacIntosh