Books by Ries, Laura
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The Origin of Brands: Discover the Natural Laws of Product Innovation and Business Survival
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War in the Boardroom: Why Left-Brain Management and Right-Brain Marketing Don't See Eye-to-Eye--and What to Do About It
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The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand
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Visual Hammer: Nail your brand into the mind with the emotional power of a visual
Author(s): Ries, Laura
ISBN-13: 9780984937066