Cross Cultural Business Behavior

Richard R. Gesteland

Viva Books

Despite all we hear about the "borderless world", differing business customs and practices in fact continue to be invisible barriers to global trade. Cross-Cultural Business Behavior shows business executives how to overcome these unseen obstacles to international success. During his 33 years as a global manager and consultant Richard R. Gesteland lived in seven countries on four continents while negotiating over a thousand deals in 45 different cultures. In this practical guidebook he uses real-world cases to illustrate the key differences in global business behavior. And provides two dozen original Negotiator Profiles to help the reader get to Yes at bargaining tables anywhere in the world.

Cross-Cultural Business Behavior: Marketing, Negotiating and Managing Across Cultures

Business & Money

Management & Leadership

Copenhagen Business School Press

See the best price to sell, buy, or rent books by Richard R. Gesteland. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Richard R. Gesteland

See the best price to sell, buy, or rent books by Richard R. Gesteland. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Cross Cultural Business Behavior

Cross-Cultural Business Behavior: Marketing, Negotiating and Managing Across Cultures