<p>America is a corporatized society defined by a culture of consumerism, and the youth market is one of the groups that corporations target most. By marketing directly to children, through television, movies, radio, video games, toys, books, and fast food, advertisers have produced a 'kinderculture'. In this eye-opening book, editor Shirley R. Steinberg reveals the profound impact that our purchasing-obsessed culture has on our children and argues that the experience of childhood has been reshaped into something that is prefabricated.</p> <p>Analyzing the pervasive influence of these corporate productions, top experts in the fields of education, sociology, communications, and cultural studies contribute incisive essays that students, parents, educators, and general readers will find insightful and entertaining. Including seven new chapters, this third edition is thoroughly updated with examinations of the icons that shape the values and consciousness of today's children, including Twilight, True Blood, and vampires, hip hop, Hannah Montana, Disney, and others.</p>

Kinderculture: The Corporate Construction of Childhood

Politics & Social Sciences

R. Steinberg, Shirley

Social Sciences

Routledge

See the best price to sell, buy, or rent books by R. Steinberg, Shirley. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by R. Steinberg, Shirley

See the best price to sell, buy, or rent books by R. Steinberg, Shirley. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Kinderculture: The Corporate Construction of Childhood