The topics of 'race' and 'racism' are often treated narrowly and unimaginatively in social scientific literature; they are usually viewed as sub-categories of 'stereotyping' or 'prejudice' or 'social class.' In this exciting new book, Margaret Wetherell and Jonathan Potter extend their work on the use of discourse analysis to tackle racism and issues of social structure, power relations and idology.Part I, Theory and Method, reviews and criticizes mainstream sociological and psychological theoretical approaches to the topic of racism and introduces the challenges to them posed by discourse analysis. Also examined are the ways in which some recent developments in literary theory, post-structuralism, semiotics and cultural studies might be applied to the social and psychological study of racist practices.Part II, Discourse in Action, examines how white New Zealanders make sense of their own history and actions towards the Maori minoriy. The authors' contention is that, in order to combat racism, we need to address the commonplace forms of explanation used by ordinary people rather than concentrate on obvious bigots and extremist groups. They conclude that many 'liberal' and 'egalitarian' arguments can be used to sustain racism and exploitation.Mapping the Language of Racism is a pioneering book which suggest genuinely new ways of thinking and acting on a topic of grave social concern.

Mapping the Language of Racism

Politics & Social Sciences

Wetherell, Margaret

Potter, Jonathan

Social Sciences

Columbia Univ. Pr.

The topics of 'race' and 'racism' are often treated narrowly and unimaginatively in social scientific literature; they are usually viewed as sub-categories of 'stereotyping' or 'prejudice' or 'social class.' In this exciting new book, Margaret Wetherell and Jonathan Potter extend their work on the use of discourse analysis to tackle racism and issues of social structure, power relations and idology. Part I, Theory and Method, reviews and criticizes mainstream sociological and psychological theoretical approaches to the topic of racism and introduces the challenges to them posed by discourse analysis. Also examined are the ways in which some recent developments in literary theory, post-structuralism, semiotics and cultural studies might be applied to the social and psychological study of racist practices. Part II, Discourse in Action, examines how white New Zealanders make sense of their own history and actions towards the Maori minoriy. The authors' contention is that, in order to combat racism, we need to address the commonplace forms of explanation used by ordinary people rather than concentrate on obvious bigots and extremist groups. They conclude that many 'liberal' and 'egalitarian' arguments can be used to sustain racism and exploitation. Mapping the Language of Racism is a pioneering book which suggest genuinely new ways of thinking and acting on a topic of grave social concern.

Mapping the Language of Racism: Discourse and the Legitimation of Exploitation

Columbia University Press

First edition. A thorough introduction to the history of antique maps and how to collect them, written by a major collector and dealer of antique maps. With sections on looking at maps, mapping the world and its countries and globes, curiosities and miniatures. Spectacular illustrations of ancient maps, in color and black and white. With the Randeria bookplate on front pastedown. 192 pages. cloth, dustjacket. 4to..

Country Life book of antique maps: An introduction to the history of maps and how to appreciate them

Reference

Atlases & Maps

Country Life Books

Social Texts and Contexts: Literature and Social Psychology

Routledge& Kegan Paul

Focus Group Practice

Focus Group Practice is unique in providing a picture of focus group moderation and interaction that is based on the study of what actually happens in high-class market research focus groups and in using recent theories of interaction, for example discourse and conversation analyses, to throw light on the practice of moderation. It is written in clear, engaging and non-technical manner and richly illustrated by examples from focus groups in a wide range of different contexts. New moderators will find the basic elements of focus groups described and explained, and experienced moderators will find new ways of understanding what they do which will help them to develop their skills.  Focus Groups moderation is understood in terms of the cutting edge theories of interaction. It concentrates on the basic and subtle processes through which moderators elicit opinions, manage disagreements, and generate a range of views. How are participants encouraged to be animated and involved, and how are the arguments and anecdotes discouraged? How are responses guided to in the required direction? This book addresses these pertinent questions. Above all, how does a moderator keep participants focused?   This unique book will be essential reading for all involved in focus group practice. It is accessible to broad readership, including undergraduate students.

Puchta, Claudia

Sage Publications Ltd.

Focus Group Practice is unique in providing a picture of focus group moderation and interaction that is based on the study of what actually happens in high-class market research focus groups and in using recent theories of interaction, for example discourse and conversation analyses, to throw light on the practice of moderation. It is written in clear, engaging and non-technical manner and richly illustrated by examples from focus groups in a wide range of different contexts. New moderators will find the basic elements of focus groups described and explained, and experienced moderators will find new ways of understanding what they do which will help them to develop their skills. Focus Groups moderation is understood in terms of the cutting edge theories of interaction. It concentrates on the basic and subtle processes through which moderators elicit opinions, manage disagreements, and generate a range of views. How are participants encouraged to be animated and involved, and how are the arguments and anecdotes discouraged? How are responses guided to in the required direction? This book addresses these pertinent questions. Above all, how does a moderator keep participants focused? This unique book will be essential reading for all involved in focus group practice. It is accessible to broad readership, including undergraduate students.

`Potter and Wetherell have genuinely presented us with a different way of working in social psychology. The book′s clarity means that it has the power to influence a lot of people ill-at-ease with traditional social psychology but unimpressed with (or simply bewildered by) other alternatives on offer. It could rescue social psychology from the sterility of the laboratory and its traditional mentalism′ - Charles Antaki, The Times Higher Education Supplement This book is the first systematic and accessible introduction to the theory and application of discourse analysis within the field of social psychology. Discourse and Social Psychology includes chapters on the

Discourse and Social Psychology: Beyond Attitudes and Behaviour

Health, Fitness & Dieting

Psychology & Counseling

Representing Reality: Discourse, Rhetoric and Social Construction

`This is an admirable book which can be recommended to students with confidence, and is likely also to become an indispensable source of reference for those researching fact construction' - Discourse & Society  How is reality manufactured? The idea of social construction has become a commonplace of much social research, yet precisely what is constructed, and how, and even what constructionism means, is often unclear or taken for granted. In this major work, Jonathan Potter offers a fascinating tour of the central themes raised by these questions.  Representing Reality overviews the different traditions in constructionist thought. Points are illustrated throughout with

Philosophy

`This is an admirable book which can be recommended to students with confidence, and is likely also to become an indispensable source of reference for those researching fact construction′ - Discourse &amp; Society How is reality manufactured? The idea of social construction has become a commonplace of much social research, yet precisely what is constructed, and how, and even what constructionism means, is often unclear or taken for granted. In this major work, Jonathan Potter offers a fascinating tour of the central themes raised by these questions. Representing Reality overviews the different traditions in constructionist thought. Points are illustrated throughout with

Discursive Psychology (Inquiries in Social Construction series)

This accessible text introduces the key elements of a discursive approach to psychology. This focuses on how discourse - naturally occurring talk and text - can be studied and understood as the accomplishment of social action. Building on discourse analysis, the authors present an integrated discursive action model which leads to a radical reworking of some of psychology′s most central concepts - language, cognition, truth, knowledge and reality. The implications of a discursive perspective for such topics are explored alongside a sustained argument against the perceptual-cognitivist emphasis that currently dominates psychology. A particular theme is the reconceptualization of memory and attribution. The authors exam

Edwards, Derek

See the best price to sell, buy, or rent books by Potter, Jonathan. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Potter, Jonathan

See the best price to sell, buy, or rent books by Potter, Jonathan. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Mapping the Language of Racism

Mapping the Language of Racism: Discourse and the Legitimation of Exploitation

Country Life book of antique maps: An introduction to the history of maps and how to appreciate them

Social Texts and Contexts: Literature and Social Psychology

Focus Group Practice

Focus Group Practice

Discourse and Social Psychology: Beyond Attitudes and Behaviour

Representing Reality: Discourse, Rhetoric and Social Construction

Representing Reality: Discourse, Rhetoric and Social Construction

Discursive Psychology (Inquiries in Social Construction series)