<p>An essential sourcebook, this volume provides complete reviews of currently useful communication scales, indexes, and other measures in four important communication contexts: interpersonal, mass, organizational, and instructional. It presents the scales in their entirety, instructions for administration and scoring, and information in validity and reliability. For hands-on practicality, the measures are ordered alphabetically by title. <br></p>

Communication Research Measures: A Sourcebook

Politics & Social Sciences

Rebecca B. Rubin

Philip Palmgreen

Howard E. Sypher

Social Sciences

The Guilford Press

See the best price to sell, buy, or rent books by Philip Palmgreen. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Philip Palmgreen

See the best price to sell, buy, or rent books by Philip Palmgreen. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Communication Research Measures: A Sourcebook