Multimodal Theory and Methodology (Routledge Focus on Linguistics)

This concise guide outlines core theoretical and methodological developments of the growing field of Multimodal (Inter)action Analysis. The volume unpacks the foundational relationship between multimodality and language and the key concepts which underpin the analysis of multimodal action and interaction and the study of multimodal identity. A focused overview of each concept charts its historical development, reviews the essential literature, and outlines its underlying theoretical frameworks and how it links to analytical tools. Norris illustrates the concept in practice via the inclusion of examples and an image-based transcript, table, or graph. The book provides a succinct overview of the latest research developments in the field of Multimodal (Inter)action Analysis for early career scholars in the field as well as established researchers looking to stay up-to-date on core developments and learn more about a complementary approach to systemic functional and social semiotic frameworks.

Literature & Fiction

Norris, Sigrid

History & Criticism

Routledge

Our perception of our everyday interactions is shaped by more than what is said. From coffee with friends to interviews, meetings with colleagues and conversations with strangers, we draw on both verbal and non-verbal behaviour to judge and consider our experiences. Analyzing Multimodal Interaction is a practical guide to understanding and investigating the multiple modes of communication, and provides an essential guide for those undertaking field work in a range of disciplines, including linguistics, sociology, education, anthropology and psychology. The book offers a clear methodology to help the reader carry out their own integrative analysis, equipping them with the tools they need to analyze a situation from different points of view. Drawing on research into conversational analysis and non-verbal behaviour such as body movement and gaze, it also considers the role of the material world in our interactions, exploring how we use space and objects - such as our furniture and clothes - to express ourselves. Considering a range of real examples, such as traffic police officers at work, doctor-patient meetings, teachers and students, and friends reading magazines together, the book offers lively demonstrations of multimodal discourse at work. Illustrated throughout and featuring a mini-glossary in each chapter, further reading, and advice on practical issues such as making transcriptions and video and audio recordings, this practical guide is an essential resource for anyone interested in the multiple modes of human interaction.

Analyzing Multimodal Interaction: A Methodological Framework

Politics & Social Sciences

Sociology

Reference

Foreign Language Study & Reference

Discourse in Action

From emails relating to adoption over the Internet to discussions in the airline cockpit, the spoken or written texts we produce can have significant social consequences. The area of Mediated Discourse Analysis considers texts in their social and cultural contexts to explore the actions individuals take with texts - and the consequences of those actions. Discourse in Action: <ul>
<li> brings together leading scholars from around the world in the area of Mediated Discourse Analysis </li> <li>reveals ways in which its theory and methodology can be used in research into contemporary social situations</li> <li>explores real situations and draws on real data in each chapter</li> <li>shows how analysis of texts in their social contexts broadens our understanding of the real world. Taken together, the chapters provide a comprehensive overview to the field and present a range of current studies that address some of the most important questions facing students and researchers in linguistics, education, communication studies and other fields.</li>
</ul>

Discourse in Action: Introducing Mediated Discourse Analysis

Jones, Rodney H.

Systematically Working with Multimodal Data: Research Methods in Multimodal Discourse Analysis

Words, Language & Grammar

Wiley/Blackwell

A guide that offers a step-by-step process to data-driven qualitative multimodal discourse analysis Systematically Working with Multimodal Data is a hands-on guide that is theoretically grounded and offers a step-by-step process to clearly show how to do a data-driven qualitative Multimodal Discourse Analysis (MDA). This full-color introductory textbook is filled with helpful definitions, notes, discussion points and tasks. With illustrative research examples from YouTube, an Experimental and a Video Ethnographic Study, the text offers many examples of how to deal with small to large amounts of data, including information on how to transcribe video data multimodally, including online videos, and how to analyze the data. This textbook contains ample theory, directions for literature, and a teaching guide to help with a clear understanding of how to work with multimodal data. <ul>
<li>Contains new research data, exceptional illustrations and diagrams</li> <li>Offers step-by-step processes of working through examples, transcriptions and online videos</li> <li>Goes into great depth so that students can use the book as hands-on material to engage with their own data analysis</li> <li>Designed to be easy-to-use with color-coded definitions, tasks, discussion points and notes</li> </ul>
Written for advanced undergraduate, graduate and PhD level students, as well as participants in research workshops, Systematically Working with Multimodal Data is an authoritative guide to understanding data-driven qualitative Multimodal Discourse Analysis.

Interactions, Images and Texts: A Reader in Multimodality (Trends in Applied Linguistics [TAL], 11)

This Reader is a comprehensive text outlining primary approaches to multimodality. In the "Theory and Methodology" section, the scholars who are responsible for the approaches' developments give some personal insight into how and/or why these approaches were developed. The Reader covers various theoretical and methodological approaches to multimodality, including a great variety of terminology, which are defined in a glossary, and are linked back to the personal narratives or interviews in which scholars highlight why and how the various terms are of importance. Included is also a "Transcription and How-to-Analyze" section that familiarizes the readers with several analytical toolkits. This section is then followed by an extensive "Sample Analyses" section. As the book is intended to address readers from various backgrounds, the examples of multimodal analyses that are introduced in this section belong to various social practices. The book offers an extensive alphabetical glossary, list of further readings, and a list of suggested assignments.

Maier, Carmen Daniela

Social Sciences

De Gruyter Mouton

Norris provides an important contribution to the examination of identity in this book on the theoretical and methodological approach called multimodal interaction analysis. The book moves beyond the traditional discourse analysis focus on spoken language to examine the interplay of broader communicative modes that work together with language use. This longitudinal ethnographic study of two women living in Germany shows how multimodal interaction analysis offers a finer grained holistic analysis of identity construction through context.

Identity in (Inter)action: Introducing Multimodal (Inter)action Analysis (Trends in Applied Linguistics [TAL], 4)

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Books by Norris, Sigrid

See the best price to sell, buy, or rent books by Norris, Sigrid. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Multimodal Theory and Methodology (Routledge Focus on Linguistics)

Analyzing Multimodal Interaction: A Methodological Framework

Analyzing Multimodal Interaction: A Methodological Framework

Discourse in Action: Introducing Mediated Discourse Analysis

Multimodal Theory and Methodology (Routledge Focus on Linguistics)

Systematically Working with Multimodal Data: Research Methods in Multimodal Discourse Analysis

Systematically Working with Multimodal Data: Research Methods in Multimodal Discourse Analysis

Analyzing Multimodal Interaction: A Methodological Framework

Interactions, Images and Texts: A Reader in Multimodality (Trends in Applied Linguistics [TAL], 11)

Identity in (Inter)action: Introducing Multimodal (Inter)action Analysis (Trends in Applied Linguistics [TAL], 4)