<p>Drawing from the insights of leading sales executives, Selling Hospitality: A Situational Approach discusses the changing hospitality sales profession, including the three emerging selling roles and when to use them. Transactional selling, consultative selling, and alliance selling are unique approaches that salespeople use depending on situational factors. This book will help you understand the new world of buyer-seller relationships and succeed in each sales situation.</p>

Selling Hospitality: A Situational Approach (Hospitality and Tourism)

Business & Money

Crotts, John C.

McNeill, Richard G.

Job Hunting & Careers

Delmar/Cengage Learning

See the best price to sell, buy, or rent books by McNeill, Richard G.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by McNeill, Richard G.

See the best price to sell, buy, or rent books by McNeill, Richard G.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Selling Hospitality: A Situational Approach (Hospitality and Tourism)